About us

It all began with the shared dream of traveling longer distances...

Hey, Fabian & Kathleen here. We had a dream of a longer trip. We fulfilled this dream in 2012 with a nearly two-year trip around the world through Asia, Europe, and North Africa.

This changed our attitude toward consumption and resources and strengthened our connection to nature. Especially during the eight months we spent in Morocco, our love and passion for its landscapes and people grew. We also learned about the wonderful effects of pure argan oil, which sowed the seeds for our own natural cosmetics line.

"I, Kathleen, had been searching for products for years that worked for my problem skin, with sensitive and oily areas on my face. I found the right product through argan oil in Morocco, after several months of daily skincare with argan oil. I've been thrilled ever since."

With bepure, we want to combine pure ingredients , sustainability, and social responsibility while sharing these Moroccan treasures with the world. We brought these with us on our return, and we revel in the memories of this wonderful trip as we use the products in our daily lives.

We would like to share this with all of you: Using our products to create soothing, pampering spa moments in your bathroom at home.

Enjoy our natural cosmetics and take care of yourself and our planet. We launched bepure in 2014 to make a positive and sustainable contribution to nature and humanity.